REFRAKT STUDIOS
SCOPE
Branding, Brand Identity, Art Direciton, Logo, Motion, Merchandise, Presentation
A creator-first studio working in film and animation, REFRAKT needed a visual identity and pitch system that captured its emotional, genre-pushing approach to storytelling. This project focused on shaping a brand that speaks to fans, collaborators, and forward-thinking clients alike.
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REFRAKT Studios faces the challenge of defining a cohesive brand identity while working across multiple mediums and perspectives. As a collective of creators, it must balance individual expression with a unified studio vision—without diluting either. The resulting brand system speaks to those who value original, emotionally-driven storytelling while inviting commercial collaborators seeking transformative work. This dual-purpose approach supports REFRAKT’s creative and business goals, keeping artistic integrity at the core.
REFRAKT STUDIOS
SCOPE
Branding, Brand Identity, Art Direciton, Logo, Motion, Merchandise, Presentation
A creator-first studio working in film and animation, REFRAKT needed a visual identity and pitch system that captured its emotional, genre-pushing approach to storytelling. This project focused on shaping a brand that speaks to fans, collaborators, and forward-thinking clients alike.
MORE INFO
REFRAKT Studios faces the challenge of defining a cohesive brand identity while working across multiple mediums and perspectives. As a collective of creators, it must balance individual expression with a unified studio vision—without diluting either. The resulting brand system speaks to those who value original, emotionally-driven storytelling while inviting commercial collaborators seeking transformative work. This dual-purpose approach supports REFRAKT’s creative and business goals, keeping artistic integrity at the core.
